Storytelling Tips For New Launched Product
Stories are a universal language that everyone can understand.
Stories abstract concepts and simplify complex messages. Since new launched product is new to consumer, telling real-life stories about describing exactly how this new product benefits users can be understand effectively. Besides, stories bring people together. Despite of our different language, religion, political preferences, or ethnicity, stories connect us through the way we feel and respond to them. Stories always inspire and motivate by tapping into people’s emotions and baring both the good and bad and eventually drive action. There are a few components that make for a great #storytelling experience for new launched product. Good stories are #Entertaining, #Educational, #Universal, #Organized, #Memorable.
There are three components that make up a good story.
- Characters: Every story features at least one character, and this character will be the key to relating your audience back to the story. This component is the bridge between you, the storyteller, and the audience. The character would guide consumer through call-to-action.
- Conflict: The conflict is the lesson of how the character overcomes a challenge. Conflict in your story shows emotions and connects the audience through relatable experiences.
- Resolution: Every good story has a closing at the end. Your story’s resolution should wrap up the story, provide context around the characters and conflicts, and leave your audience with a call-to-action.